Marketing

 

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At  St. Cloud State University, I participated in a professional selling competition through Herberger Business School. I had the opportunity to create a sales presentation, a sales script and sell my product to a Coco Cola sales representative.

I chose to sell an Under Armour product called the UA Healthbox that features an activity band, a heart rate monitor and a scale.  This comprehensive Under Armour® HealthBox™ is a state-of-the-art connected fitness system. The UA® Band measures your steps, calories, time, and resting heart rate; wear it with the UA Heart Rate Monitor to obtain even more data. After all that hard work, the UA Scale lets you see your progress at a glance, from weight loss to body fat percentage.

UA®ACTIVITY BAND FEATURES

Your UA Band measures sleep, resting heart rate, steps, and even workout intensity when worn with UA Heart Rate. Wear it ALL THE TIME.

  • Touchscreen displays resting heart rate, steps, calories, and time; can also receive text/phone call notifications, choose workouts, and switch music
  • Wear with the UA Heart Rate Monitor to see duration, calories burned, distance, pace, and heart rate zone on the LED screen
  • Tracks quality/duration of sleep; vibrating alarm wakes you up or reminds you to move after periods of inactivity
  • Soft, adjustable band stays flat on the wrist
  • Water resistance of 2 ATM
  • Bluetooth Smart® compatible
  • Automatically syncs data to UA Record™ dashboard
  • Embedded Battery: 110 mAH; lasts up to 5 days
  • Dimensions: Width: 17.5 mm; Thickness: 11.2 mm; Length: (Long Strap): 244.1 mm; Length (Short Strap): 204.1 mm

UA®HEART RATE MONITOR FEATURES

Train as smart as possible by wearing the chest strap while you work out to track your heart rate. See it in real-time when you wear with UA Band.Chest strap measures your heartbeat during workouts

  • Also tracks heart rate zone and workout intensity
  • Wear with the UA Band for real-time heart rate and heart rate zone display
  • LED light sensor indicates when monitor is on and working
  • Adjustable strap stays put
  • Water resistance of IPX7
  • Bluetooth Smart compatible
  • Automatically syncs data to UA Record dashboard
  • Battery: 220 mAh (CR2032); lasts up to 365 hours
  • Dimensions: Width: 38.6 mm; Thickness: 15.1 mm

UA®SCALE FEATURES

Track your body weight, body fat percentage, and progress towards your weight goal. Step on it EVERYDAY.

  • Creating your own profile allows you to track your weight and body fat percentage, as well as set goals
  • Auto-recognition for up to 8 users; can also manually select a user
  • Customize audio cues, language, display name, and units of measurement
  • LED screen display with speaker notification
  • Automatically turns on when stepped on and turns off when left alone
  • Automatically syncs data to UA Record dashboard; also supports users without a UA Record account
  • WiFi enabled
  • Weight Capacity: 396 lbs
  • Batteries: 4 AA (included)
  • Dimensions: Width: 360 mm; Thickness: 35.9 mm

UA®APP FEATURES

Get a FREE 1-year membership to MyFitnessPal Premium and MapMyFitness MVP with your purchase of UA HealthBox™.

  • Compatible with iOS 8.4 or later and Android® 4.4 or later
  • Model: 99HAHN00100
  • Imported

 

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